Batesvile Casket Company Essay Example | Topics and Well Written Essays - 1750 words

Batesvile Casket Company - Essay ExampleThey held the opinion that handling their customers necessitate was the path to success. They placed the utmost importance on customer satisfaction and consistently introduced improvement in their processes through technological innovation to provide speedy and better service to their customers. How New Technology shadow Build Competitive Position The revolution in information engine room is causing significant decline in the cost of getting, processing and transmitting information. Information technology involves not just computers but encompasses the sinless information that is used and created in a business, and the interlinked and convergent technologies that carry out processing of the information. The company faces a wide array of questions, namely how the technology can help them gain competitive advantage, what strategies can be used to obtain the maximum benefit of the technology and out of many options investment in which technol ogy would yield the maximum benefit. The revolution in information system has changed the structure of the industry and impacted competition. It has shown ways to companies to outperform their rivals it creates the opportunity for businesses to realize the scope of upstart businesses from their existing ones (Porter & Miller, 1985). The implementation of new technology helps an presidency to achieve competitive advantage over their competitors. James J. Kuisel, the MIS Director of Batesville Casket Company believed that the implementation of new technology would help them to gain leadership in the market. They were able to achieve remarkable cost diminution through the use of client/server network at the PC of the customer service sum total rather than the mainframe computer. The data was transferred from the client server to the mainframe. They were the pioneers in adopting a new PC increment tool known as Knowledge-Man in the 1980s which helped them to reduce the cycle cart ridge holder. It was implemented by them fleet than their competitors. The MIS and the logistics department worked in conjunction and were able to reduce paperwork and thus serve customers faster. They did this at a time when competitors were still using paper based system. Initially, in 1990 the hardware that was used for customer service touch on was an early IBM PC. The system was obsolete and needed to be replaced. The software was required to be upgraded to the latest random variable of Knowledge Man. The logistic department expected upgrade of the distribution and manufacturing system. Bar coding of the stumper weigh of each casket helped in automated tracking and identification of caskets. A bar code endorser was placed at the loading dock of the customer service center that was connected via radio frequency link to the PC of the customer service center. A system for maintaining records of orders, maintaining inventory based on model number was established to serve cust omers better. Batesville continuously upgraded their technology to provide better service to customers. They replaced their hardware, decided on operating systems and revised their software. They introduced IBM PS/2 Model A16 which had a memory of 4 megabytes, colored monitor, math coprocessor, mouse and hard disc of 160 megabyte. They installed Epson LQ1170 and Hayes 9600 Ultra external modem.